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Wake App

a service to start people's day with a smile
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Project overview

  • Context

    This project is the result of the participation in the Global Service Jam, which is a 48 hour hackathon focussed on quickly developing a service concept from idea to a final presentation.

    As every year, teams are asked to explore and develop a service concept based on an (often abstract) inspirational information snippet, which is announced to the participants on the first day.

    As the main objective is to have remain playful and have fun while experiencing how to design a service, the setting and participants can come from all backgrounds, age groups and passions. This special mix of enthusiastic people joining to create something together is very inspirational.

    This project was created during the Service Jam in February 2016 in Rotterdam, NL.

  • Team
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    Our team was formed on the first day of the event and consisted of the following joyful people:
    (shown from left to right)

    • Eric Ringard

    • Anastasia Kozlova

    • Radoslav Gulekov

    • Imke Höhler

    • Wendy D'Sa

  • contribution

    As every team member was closely involved in almost all tasks, the results were obviously shaped by everyone's influence.

    Yet almost every individual process was initiated and planned by one or two people and then executed in close alignment  to the general plan to complement the other team member's efforts most effectively.

    My personal focus and contributions covered the following points:
    • active ideation and concept development
    • managing the validation of ideas in the group's discussions towards a shared goal
    • keeping the team in a good mood and on track in the tight time schedule
    • designing and conducting lean user tests (interviewing people in public)
    • creating quick prototype videos using paper mockups
    • being the team's voice in presentations

A Service Jam inspires participants to actively explore Service Design Thinking in a playful and fast-paced setting.
Here people are encouraged to collaborate in developing a service concept based on their own interpretation of a globally shared topic and show what they can come up with in only 2 days. Needless to say, it's loads of fun, too.

It all started with a clue...

Each year the Global Service Jam announces its annual secret theme online just before the start of the event.

The theme of 2016 was simply the sound of an object being dropped into water (see at 9:53 of the video).
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Creating a direction...

After a brief ideation phase the team formulated an interaction vision to describe how the user should experience the service.

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Fast-paced Ideation

While the team members were revisiting the set context, everybody was thinking out loudly, while ideas were collected paper notes.

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Who is this for?

Our considerations were mapped into a collection of ideas which helped increase the decision making process concerning the target group and who the most interesting benefits of our service could be for.

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Analytical Exploration

We increased our creative output during the ideation phase by quickly focussing on the contributing components and reviewed their potential with the help of a simple equation.

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Defining the concept:

Throughout the process of converging various ideas, the concept was agreed to focus on the following aspects.

Presenting our refreshing vision

To mark the half-time of the hackathon, all teams prepared brief presentation of their current progress. This gave a nice opportunity to see what and how the others were working on their ideas and providing one another with valuable tips while receiving feedback.

Validating our assumptions and learning more, quickly.

In order to find out if we are on the right way as well as learn some more about people's experiences, we went outside and and had some great conversations with people on in the streets.

We returned to our desks with a lot of valuable insights

Now that our concept direction had been narrowed down to a clear goal, the search began for finding the best method to realize and test our concept.

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Time to start prototyping

A few members of the team focussed on making paper prototypes of our interface while thinking about how to arrange the best interaction flows for the users.

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Quick & dirty user testing

After having developed a rough interface, the concept was also validated concerning its user experience which is mainly based on shared content.

For this, personal messages were recorded on people's phones and set as their alarm without them knowing what to expect.

The next morning the participants reports showed that our concept actually did put smiles on people's faces and was therefore considered a success.

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Creating the concept story

To show our intentions, ideas and solution easily we made an simple photo story of a user scenario with materials we had at hand at our workspace location.

Wrapping it all up and getting ready for the show

Towards the end of the hackathon all remaining tasks had to happen simultaneously and required the team to perform well under stress. While some concentrated on creating of the prototype interface, others worked on the concept's business model outline while the remaining members arranged the presentation slides and the project's video you can find below.

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Our final presentation went great!

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Our honorable jury members.

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Watch our summary video

It's our summary of our 48 hour hackathon